37 thoughts on “Unfriended

    1. Youtube can be interesting, but man the comments are their own special brand of jackassy. Do you really find that video adds much to the presentation of your models? Or is it just another forum for your work, like Flickr and MOCpages? I have no objection to Youtube, but I’ve never experience the draw of it either. Give us your thoughts, oh Deus.


      1. I tried to use it for my MOCs, and some times it needs to be there. But yea, I just use Youtube in general. Like for everything. There are people who use exclusively Youtube for sharing MOCs. Even worse, there are facebook-only ones……


      2. The hobby is so fractured now, it’s really interesting. A colony on Facebook, a colony on Youtube, a colony on Pinterest…it’s more fractured than ever. I myself can’t get into youtube mostly because the Lego videos are pretty bad. Either they have shaky-cam or bad narration or crappy music. I’m not against it like I am Facebook, I think there is real potential there, but the quality of photos on flickr is much better than the quality of photos on youtube, or so it seems.


  1. Keith,

    Sacrifices must be made. In this case, several “Likes” for your sanity. Ok, for your remaining sanity. Still a profitable exchange.

    Pictures of other peoples food. What’s the deal with that? Status? Look at the amazing stuff I just ate? One and only one picture of food on social media has ever struck me as worth posting. It was Nannen Zhang eating big black scorpions on a stick… I think in China. THAT is far enough off the beaten path to justify a picture. Scorpions? Get out! Sure as hell is better than my co-workers picture of some tacos with red rice and beans next to a gigantic margarita…

    Note: I endorse the production, distribution, and consumption of margaritas. I simply oppose the use of margarita imagery in private information campaigns.



    1. And that really is the larger point I guess. Facebook was making me unreasonably angry while simultaneously taking up too much of my time and attention. Better to focus on the blog and the numbers will either follow, or they won’t. I’m sure the vast majority of people can handle facebook without losing their shit like a 10 year old, but not me. Truth be told, I probably just set the facebook account to automatic posting and logged out for good. That’s not me though, I’m either all in or all out. To quote our mutual friend from Orem, “buh-bye, Keithlug!”


  2. Keith.
    What an utter failure.
    I’m beside myself.

    I can’t believe you did this, it’s just… sigh.



    You had such a beautiful opportunity.! A golden chance to use the ‘old man yells at cloud’ LEGO tile. Yet you failed us by posting the actual screen cap


    1. Consider me properly chastised, but it’s worse….I had no idea there was such a tile. I tried to locate a good image to substitute for my pedestrian photo, but I couldn’t find one. If you know of one, please direct me to the source. Again, my apologies, I am fail.


  3. I despise that shit river. Maybe ten percent of it can actually be interesting and I do actually like seeing friends and their families growing up, not many of either in my life so I get to live vicariously through them.

    I think the worst part of social media is that it’s not social at all. In fact, I’ve seen many people hold back from being social to get “caught up” on FB. ?!? And then the time wasted there not going out to eat an awesomely beautiful meal or playing with your cat is just disturbing.


    1. Look man, if Facebook really is the new home of the Lego nerd community as some suggest, we’re in big trouble as a group. What passes for communication on Facebook is useless and seems like a big step backward. Everyone shouting at once with nothing being said, just pass the latest, shiny video…on the left hand side.


  4. I owe Major Kong an apology.

    I was so distracted by my distain for social media, and roasted scorpions, that I lost my focus, and completely forgot the mission! To offer a meaningful critique of the Artists work!

    There is a meaningful threshold between Lego as a toy and Lego as Art. A similar threshold exists between Lego as Art and Lego as a tool. These thresholds are tangible, but they do not represent impermeable barriers between the realms. A toy can be Art can be a tool. And in the case of Major Kong’s plaque, we certainly see aspects of both Art and utility.

    Ceremony is an art form in and of itself. Presentation, tone, timing, choreography, sequencing… all the communicative requirements of public speaking mixed with the technical demands of stage production, and the flare or grace of showmanship. In most military organizations, ceremony is crucial. It is one of the primary means of communicating with external and internal audiences on such topics as core values, accomplishments, unity, and history. The needs span the rhetorical, technical, and at times, the emotional. Lets not forget the occasional need for awe inspiring spectacle.

    Military Ceremony is no place for short cuts and half measures. It is an environment where precision and attention to detail define success, and where high levels of scrutiny are an absolute given. So when I see Major Kong presenting a senior officer with a Lego built unit crest, my first thought is that it had better be a visually accurate construct. It’s going onto a shelf someplace, probably in an office or a foyer, where it will be surrounded by people wearing the same crest on their uniforms all day every day. Detail oriented people. From the visiting government official, to the soldier cleaning the display case at 0430hrs on Saturday morning.

    God knows how he wound up with this responsibility. He was tasked to do it? He was asked to do it? Most likely he was “volentold” to produce the commemorative gift. And unless I miss my guess… it was probably on short notice too! Like: “Hey Kong, build a giant unit patch, and present it to the Chief of Staff for approval by Wednesday next week…” I like to imagine that the unit staff were sitting around wondering how to produce the object, how to pay for it, how long it would take, and how to make it “cooler than the other guys gift”. And our man, Major Kong shocks them by saying something like: “Hey guys, I can produce a 3D correctly sized and colored replica of the crest with its own display stand, like nothing you have ever seen, in a week! And no, I don’t need to use your new 3D printer to do it!” I mean, how cool would that be?

    That he nailed the crest is self-evident. Compare the MOC to the crest in the picture. Bam! Normally, I eschew the use of non-Lego decals, but in this case, I abdicate the purist position. We are after all, dealing with an audience that could care less. The Angkatan Bersenjata Singapura is more concerned with the defense of that island nation and effective support of regional policy initiatives than with the agenda of the Lego purist (Shocking I know!). So the school motto, presented in what appear to be rub on decals is fine. Probably even best for this situation.

    But take a moment to assess the level of detail the Artist has achieved in this deceptively complex subject. I draw your attention to the use of the white slider as the pommel cap (on the bottom of the handle). Simple, elegant, effective. Basic. Next, I want you to note the asymmetry of the guard (horizontal bar separating the bottom of the blade from the top of the handle). It is one stud longer on the viewers left. Accurate, correct, and deliberate. Again, a simple thing, basic even. Yet easily overlooked. Having achieved this detail however, the MOC is simply better. And make no mistake, both of these basic details will be noticed by Kong’s particular audience. Finally, consider the layering of the components of the image. The handle of the weapon is two studs thick, and the blade, one stud thick, is not centered with a row of jumpers. Rather, the artist has made the expedient decision to make handle and blade sit flush against the yellow diagonal stripe in the background. This illustrates a decision to abandon structural accuracy in favor of a purely visual effect. Basic, and yet at the same time, I’m pretty sure that is some Artsy stuff right there!

    Maj Kong’s MOC, used as a cultural artifact in a formal government ceremony at the behest of a decidedly non-AFOL sympathetic audience, illustrates in unambiguous detail, that with skill and creativity, a toy, can be Art, can be a tool.

    I say very well done Major Kong.




      The Major in the photo is named something close to “Mohorafi” I regret this error, and hope that is causes no consternation.


      1. I don’t think either dude is Mr. Kong, he doesn’t provide much info on his Flickr page, but maybe I’ll reach out to him for more explanation.


  5. I’m on facebook . . . sorta. I check in on the family now and again, and that’s about it. Sometimes I’ll make a crappy comment to someone I actually know or am related to (and therefore actually know), otherwise I ignore. I post a dumb photo or lego figbleh on Instagram, but that’s about it. Snapchat is fun for horrible in-jokes with select few family members (wife, daughter, brothers and brother-in-law), but I see no other purpose in it. People dumb enough to give me their cell number will also receive bizarre photos of things I see (not my anatomy, which I’m sure they appreciate — no, Matt, you will not see the junk in the trunk, so quit asking). OOPS, reached the three parentheses limit . . . ummm, I hated BoyzIIMen then and hate them now, so get off my cloud, lawn!


    1. Dennis, I’m sending you a flickrmail, check it out when you get the chance. It’s about your KeithLUG membership application.

      How can you hate BoyzIIMen? Considering your background as a former boy-band singer I find your stance both arbitrary and capricious. Also, Face book works great for a huge number of people, but it makes me angry. I don’t know how else to put it, but I’m not knocking anyone who enjoys it.

      I’ll be sending you my phone number soon so that I can receive your exciting product offers and inappropriate content.


  6. Thanks for highlighting Jeffrey’s work, I love his elegantly chilled out style. Always fun being introduced to new builders!

    On Facebook, it took me a while but I think I got the hand of it: Don’t take anything there too seriously (and life in general I guess) and also I use it mainly to keep up to date with the latest art, science, design, political articles. Rather than following a million different blogs I can scan through the latest each day and only read the articles I’m interested in.

    Also, and maybe it’s just the artist in me talking (also food pic apologist warning), but I’ve always been a bit perplexed with the hatred for food pics and cat videos. People seem to find the everyday boring or repulsive and appear to prefer spectacle only? We can only find interest in the new and bizarre? Am I just a simpleton paste-eating mouth-breather? When did food become annoying? Help me understand!


    1. I won’t take anything on Facebook seriously because I’m gone like a fart in the wind. You’re right though, most people seem to be able to manage it just fine, I fully admit that I’m the one with the problem but it doesn’t make my hate for the platform any less intense.

      As for the food thing, I agree with Rutherford that it seems like a status thing. “look at this awesome quinoa and micro-green amuse bouche I had for lunch today.” “Compare it to the shitty bolgona sandwich you had and then kill yourself”. It seems like, in general, people way overestimate how interesting the minutia of their life is. Food is great, I endorse food but I guess I lump it in with your sexual preferences or which sky-god you worship…I just don’t care. Facebook is well named because everything is IN YOUR FACE! To which I say, get out of my face, and take your saffron infused molecular gastronomy with you. As for cat videos…you got me, I get suckered into them from time to time, there is nothing wrong with a quality cat video.

      Only you can know for sure whether or not you’re a paste eater, Shannon. I don’t see any evidence of it, but who can say? You can say. I have the feeling I insulted you somehow, rest assured that was not my intent.


      1. Haha, yes I totally agree it should be called inyourface!book, I may start referring to it like that from now on. And no insult was taken at all: I’m on a constant quest for meaning and understanding in life and I suspect often my intense curiosity and questioning of everything and everyone comes across as being judgmental or meddling but I swear that’s not the case. Some of the time I keep it to myself but occasionally it erupts in a torrent!


      2. I didn’t read it as judgmental or meddling, I just thought you might be offended as an advocate of the mundane and of food photos. Good to know everything is cool. I’m glad you felt comfortable enough to challenge my ranting, I’m down. Please use “in your facebook!” as often as possible.


  7. I’m glad you mentioned your disappearance from Facebook and twitter in the blog, otherwise I wouldn’t have noticed it. Never had an account and never missed it. I’m one of these old-fashioned guys with only a few friends, and all of them I meet in person regularly.
    As you do, I don’t get the clue of having “friends” I never talked to in person. Seems we’re both oldies…
    BUT goodies. I’d really like to meet you in person one day just to get to know the guy behind the blog and the fabulous builds.


    1. I don’t think too many people will miss the Manifesto on Facebook, I had about 4 ardent followers but I suspect they had some feature set that allowed them to “like” my postings without actually looking at them. We are both oldies…I’d love to meet you and Sandro too some day! I still appreciate the whole Vic Viper contribution you guys made. If you ever get to Vegas, you’ve got an open invite to the Legoratory.


  8. Ohhhh Like! Love! Asssmack! Worship! I really dislike fb… up to the point where I reject the push it would give my business. There’s nothing I love more than going for a coffee/beer with a bunch of friends and, after we settle in, they start taking out those damned phones and – facebook time! Social my ass. And if that wasn’t enough, now we have pokemon as well.

    Enough about that crap… thanks for posting Kong’s stream, I really love his builds. From the 2d styled artwork to the animals and objects, everything is polished and refined, just the way I like it.


    1. Kong is awesome, I love his collection of goats for Chinese New Year. I really expected more pushback on my Facebook rant, it’s kind of nice to see that I’m not the only one yelling at clouds.


  9. I think you should have taken the FB route more as a business promotion venue to get the word out about Keithlug. Not signing up as a person but as a page linking people to the manifesto. Same with Twitter. I saw your posts as more of a reminder that you posted something new, just like an email reminder. FB, clearly, is not a place to have meaningful human interaction.
    Also, my new goal is to send you texts of all my meals.


    1. I thought about taking that advice but in the end I just couldn’t abide that place. It reminded me of Gila Bend, Arizona, somewhere you don’t want to be trapped for the night. Text may not be enough, unless you accompany it with a video, while Steve plays guitar in the background.


  10. Chris McVeigh’s fanbase of toy photographers and ABS investors has turned me off from ever wanting to use Facebook for Lego. Everything on there is a fan page, so no real discussion or criticism happens. Same goes for Instagram; it’s about showing off and “growing your brand,” not polishing your craft.


    1. Those are two of the worst aspects of the community, I have no time or patience for toy photographers or speculators, each one is a blight on the hobby. I find that Nathan Sawaya and Sean Kenney have the same kind of followers. I always ask myself “who are these people”, I think alot of them came onboard after the success of the Lego movie. You’re right, it’s all about networking and has nothing to do with building which at the end of the day is the main thing that interests me.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s